About Us
Rose to the Occasion has been bringing beauty and joy through flowers since 2008. Our team of passionate florists creates stunning arrangements for every occasion.
Meet Our Team
Kelly Friede
CEO, Floral Designer
Kelly has nearly 20 years of experience with freelance floral design and event planning. Kelly is originally from the south, and she loves bringing her Texas twang, occasional sassiness, and southern hospitality into each arragement.
Richard Blauvelt
Lead Designer
is a talented floral designer with over 35 years of experience in the floral industry. In 2008 he renovated the family historical home of 155 years and opened Flowers on the Ridge. Some of Richards' major achievements include designing Christmas for the White House and the Inaugurals for President Clinton and President Bush, anding being Designer of the Year for the State of New Jersey for 3 years.
Matthew Friede
CTO
Matt has worked in the technology industry for over 20 years. He is a true entrepreneur at heart and loves to build and grow businesses. Matt is a true techie and loves to build and grow businesses.
Our Shops
Flowers on the Ridge
A historic flower shop located in a beautifully renovated 155-year-old family home in Basking Ridge, NJ. Offering fresh daily flowers, custom arrangements, and exceptional floral design services.
Visit Flowers on the RidgeJoin Our Florist Network
Are you a flower shop owner looking to expand your business? Join our growing network of premium florists. We're always looking for talented partners who share our passion for beautiful flowers and exceptional service.
Benefits of Joining:
- • Access to our nationwide customer base
- • Work Directly with real Florists
- • No Middleman Profit cuts
Quality
We source only the freshest, highest quality flowers for our arrangements.
Creativity
Each arrangement is uniquely designed to tell your story.
Service
We pride ourselves on exceptional customer service and attention to detail.